Sales has the greatest impact on the degree of success your company will have. You would not employ a lawyer, accountant, architect or an engineer that was not highly trained and technically current in his or her field. Yet a sales department, which is critical to a business’s success will hire sales people, even experienced salespeople, with little or no formal training. How can you hope to maximize your department’s earning potential? If you want your sales team to be the top sales force in your entire industry, Salesman to Superstar is your resource for salesmanship excellence.
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